50% of your Marketing dollars goes to waste. Here's how you can stop it.

50% of your Marketing dollars goes to waste. Here's how you can stop it.

In today's digital world, advertising is more important than ever if you want your business to stand out. However, many businesses are wasting a significant portion of their advertising budget on non-viewable impressions. These are ads that go unseen by potential customers because they are hidden behind other content or placed below the fold. According to research by Insider Intelligence, marketers are wasting their budgets on experimentation to find the best advertisement format and content to capture their audience.

Did you know that despite additional spending on marketing, 50% are wasted amidst the market noises?

The good news is that there is a solution to this problem. Incentive-based marketing is a strategy that encourages customers to engage with an ad by offering them a reward for doing so. For example, if you were scrolling through your social media feed and came across an ad that offered you a discount on your next purchase or a free trial of a product, you'd be more likely to click on it, right? That's because the incentive provided a clear benefit to you as the user.

Incentives can provide a clear benefit to users and increase the chances of your ads being seen and acted upon!

By offering your customers incentives such as digital vouchers, you can increase the chances of your ads being seen and acted upon. This not only improves campaign performance but also reduces wasted spend.

At On-us, we understand that every dollar counts when it comes to advertising. That's why we've developed interactive digital vouchers that are easy to distribute, scan, and redeem. Our platform provides you with real-time data on when and where your customers redeem their vouchers, giving you key insights into their behavior. With this information, you can tailor your marketing strategies more effectively, ensuring that you maximize engagement with your customers and build a positive relationship with them.

By using our incentive-based marketing solution, you can significantly reduce non-viewable impressions and wasted marketing dollars. Our game-changing approach allows you to reach your target audience with ease, making it an ideal solution for businesses of all sizes. We are dedicated to helping you make the most out of your advertising budget and providing you with the tools you need to succeed.

If you're interested in learning more about how On-us can help you improve your marketing efforts, don't hesitate to get in touch. We'd be happy to give you a demo and show you how our platform works.

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